PR is the short form for Google Page Rank. Google uses a page ranking system which aids them with their search algorithm. Google assigns a page rank starting from zero to 10 to all the websites. If you have just made your website then your website will be automatically be rated zero. Reaching the rank of ten is a very tough job and it is almost similar to impossible. A rank of six or eight is considered very well. All website owners try to achieve a higher rank and doing this is not impossible, you just have to be dedicated. These guidelines will help you in achieving a better Google ranking.
Backlinks are very essential to increase PR. If you want your website to achieve a higher rank then you have to get as many backlinks as possible. Basically the website that is linking with your website should have higher rank and if you are linked with websites that have a higher rank then your website will even achieve a higher rank.
There are two kinds of backlinks. The first kind is a one way link and the second kind is a two way link. In two way link you add somebody else’s website to your website and they add your website’s link to their websites. There are companies that do this work. You can even contact different website owners and get yourself listed on their website. There are other free ways of getting two way links.
In one way link a website adds your website on their webpage and you do not have to add their webpage link. This can easily be done with the help of article submission to article directories. When you submit your article to an article directory you just have to add your webpage link with that article. Later bloggers will add your article to their websites and you will get a back link. Google gives higher preference to one way link.
The last step of link building is taking part in different discussions. You can take part in discussions on different social networking websites. In these discussions you are allowed to add your website as signature. You should take part in discussions quite often as the number of time your link appears, the higher page rank you can attain. Do not add irrelevant information, give appropriate information and create goodwill.
Increasing PR is very necessary. Keep in mind that you cannot increase your PR in two or three days, it takes time. You have to be patient and hard working. You have to provide good content to article directories as bloggers only take those articles which have good quality data. You should try to increase one way link to increase your ranking. SEO services from SEO companies and specialists can be taken to increase page ranking and they can do it in a better way as they are more experienced. You just need to find an appropriate SEO consultant for this job.